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Los Angeles, CA10+ years

Daniel Joffe

Full-Stack Engineer who builds products end-to-end — from backend systems to polished UIs. I ship fast, architect for scale, and eliminate the bottlenecks that slow teams down.

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Teams I've worked with

I've worked with these companies to build fast, beautiful, and inclusive digital experiences.

  • Winc
  • Internet Brands
  • The Library Corporation
  • FightCamp
  • Professional Development & Contract Work
Achievements

Lightning Fast

Reduced mobile load time from 10s to 2s at FightCamp.

Empowered Teams

Decreased Content team's developer dependency by 80% at FightCamp.

Explosive Growth

Increased campaign page launches to 200+ in 2 months at Winc.

Accessible for All

Achieved WCAG compliance across legacy systems at The Library Corporation.

Talent Unlocked

Mentored junior developers—one promoted to Senior, another went to JPL.

Frictionless Launches

Built a self-serve CMS enabling 200+ landing pages at Winc.

Rock-Solid Delivery

Built React component library adopted by 80% of apps at Internet Brands.

Leadership Secured

Interviewed 13 candidates, hired key Senior Developer at Internet Brands.

Featured Projects
How I Work

I Audit Before I Build

At FightCamp, I found HD images and 800MB videos loading on every page. Lazy loading, srcset optimization, and bundle analysis cut bundle size by 62% and improved load times by 80%.

I Build for Autonomy

Marketing teams shouldn't wait on engineering to ship a landing page. I built CMS tooling at Winc and FightCamp that let non-technical teams publish independently — 200+ pages launched, 80% fewer engineering requests. I invest in people the same way: five developers I've mentored have gone on to promotions and dream jobs, including one now at JPL.

I Measure What Matters

Lighthouse scores, bounce rates, Core Web Vitals — I treat performance as a feature. At FightCamp, systematic optimization lifted Lighthouse from ~35 to ~80 and cut mobile bounce rates by 39%.

I Think in Systems, Not Just Components

Building auth systems and rate limiters taught me to reason about tradeoffs — JWT vs sessions, in-memory vs distributed state, fail-open vs fail-closed. I bring that architectural thinking to every layer of the stack, not just the UI.

Let's Build Something Great Together

Available for full-stack engineering roles — Q1 2026. Let's talk about your project.